All the information on car seat safety you could ever need.

www.readyfortheroadahead.com

For some parents, it may seem like selecting a name for their baby is simpler than selecting the right car seat. Car seats, and the multitude of choices available, can be overwhelming. Not to mention the knowledge needed about state regulations, proper installation and knowing when a child is ready to move to their next seat. All of this can make parents feel anxious about the selection process.

As a trusted resource for parents, Graco has launched the Ready for the Road Ahead website: www.ReadyfortheRoadAhead.com. The site focuses on helping parents today, and also with what lies ahead, easing some of the worry so they can focus on the wonder of their journey.

ReadyfortheRoadAhead.com is a destination for parents to obtain information on car seats and beyond. There are great features like travel trips from parent bloggers, car seat installation demos and mobile technology that allows parents to update their child's growth often and at any time. Parents will also have a chance to sign up for the Ready. Safe.Go! Car Seat Club where they can receive special offers and have a chance to be part of a car seat donation program that will benefit families in need.

Car seat selection tool: Parents just need to answer a few simple questions about car seats, their child's age, weight and height and even their style and accessory preferences to find suggestions.
Installation demonstrations: Readers can see demonstrations on how to install Graco car seats.
Travel tips: Parent bloggers share their top tips for preparing for the road, from books to snacks to games to play, they share their tried and true solutions for keeping kids happy in the car. The site will also feature travel tips from FamilyFun Magazine.
Interactive updates: The site will feature a Twitter account, a service that allows users to send out mini real-time updates to their readers. This will allow the site to send out live tips from real parents regarding car seat and travel safety, such as booster seat laws and car pool safety.
Ready.Safe.Go! Car Seat Club: Members will receive tips, advice and some great car seat information based on their child's age and stage in life. The club will allow members to update their baby's age, height and weight right from their cell phone, so they can revise their child's information right from the pediatrician's office when they get an update on their child's progress.
Members of the car seat club will also gain access to special offers from participating partners such as FamilyFun, Gerber Childrenswear, Gerber Products Company, JOHNSON'S and Baby.com.

"Ready for the Road Ahead comes directly from our commitment to help parents be better prepared for their journey," say Pancho Gutstein, director of brand marketing. "Since we offer a wide range of car seats, we knew if anyone could help reduce the worry for expectant and new parents in this category, it was Graco."

For more information on the child passenger safety and the Ready.Safe.Go! Car Seat Club visit www.ReadyfortheRoadAhead.com.